Bruce Dickinson's autobiography
'What Does This Button Do?'
published on October 19th
Click here to buy on Amazon
Hope for the best, plan for the worst...
and always have a plan B
- Bruce Dickinson
I dreamt for years about making albums and doing world tours - I’d fulfilled all my ambitions in one year.
- Bruce Dickinson
Bruce Dickinson is a charismatic and unique speaker at any business event. As an entrepreneur, creative business thinker, commercial pilot and brewmaster, in addition, of course, to being the lead singer of Iron Maiden, he is a true renaissance man. Bruce is the man behind Cardiff Aviation, which specialises in heavy maintenance of Airbus and Boeing commercial aircraft and the training of pilots. His passion for aviation keeps him flying a variety of aircraft, amongst his other ventures. In 2017 Bruce became Vice-Chairman of Pouncer, a design of drone designed to aid famine relief around the globe.
Bruce delivers world class speeches to corporations around the globe. He compares the challenges of operating in the world of rock music and commercial aviation with those in the business world; from teamwork, forward planning and the ability to learn from setbacks and move on successfully. He focuses on turning customers into fans – with information going viral all the time, which speaks volumes for business, with customers being loyal to a brand. Bruce enjoys the thrill of creativity and refreshes this spark in audiences across a range of business topics.
I dreamt for years about making albums and doing world tours - I’d fulfilled all my ambitions in one year.Bruce Dickinson
I enjoy the challenge of creativity, and I enjoy working with talented individuals and building a team.Bruce Dickinson