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Martha Rogers

International Marketing Strategist, Co-Founder of the Peppers and Rogers Group

Dr Martha Rogers is an outstanding personality in the fields of managing customer relationships and interactive marketing. Together with Don Peppers she founded the Peppers and Rogers Group, a management consulting firm, recognised as the world's leading authority on customer-based business strategy. She is co-author of the revolutionary 'The One To One Future' and a series of business books that further develop the unique one-to-one methodology espoused by the Peppers and Rogers Group.

Acknowledged as thought leaders around the world, Don Peppers and Martha Rogers were recognised in 2001 by the World Technology Network

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In detail

Martha began her professional career as a copywriter and advertising executive after her studies of Telecommunications and Marketing. She earned her Ph.D. at University of Tennessee as a Bickel fellow. She is an Adjunct Professor at the Fuqua School of Business at Duke University. She is also a member of the Advisory Board of the Kelley School of Business at Indiana University.

What she offers you

As a leading expert, visionary and educator Dr Rogers helps companies to place themselves advantageously by demonstrating the rapidly growing variations of Marketing, Customer Service and Sales.

How she presents

Martha is always guaranteed a standing ovation for her groundbreaking One to One customer relationships lectures. She is an outstanding speaker who inspires audiences at corporate events around the globe.

Languages

Martha presents in English.

Want to know more?

Give us a call or send us an e-mail to find out exactly what she could bring to your event.

How to book Martha Rogers?

Simply phone, fax or e-mail us.

Topics

  • One to One Customer Relations
  • Marketing
  • Sales
  • Customer Service
  • Business
  • Management
  • Advertising

Publications

  • 2005
    Return on Customer: Creating and Maximising Value from Your Scarcest Resource
  • 2001
    One to One B2B
  • 1998
    The One to One Fieldbook: The Complete Toolkit for Implementing a One to One Marketing Program
  • 1997
    Enterprise One to One: Tools for Competing in the Interactive Age
  • The One to One Future: Building Relationships One Customer at a Time

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