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What 4G really means for business

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Futurologist Ray Hammond insists that 4G networks are set to continue having an impact on society that will be far more profound than most people realise. He explains: “4G networks will extend high-speed connectivity through the air to allow businesses of every size to use the marketing, organisational and efficiency opportunities that will make business truly democratic. A small restaurant on the street corner now has the same opportunities to promote itself and attract customers in the super-fast world of 4G as the biggest chain of fast food outlets. The same is true for almost all other types of business.”

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