Russia’s dual-screen Yota crowdsources ideas
Two winning ideas on how to best make use of the dual-screen YotaPhone were chosen from more than a dozen generated at YotaPhone’s Idea Camp, a crowdsourcing event attended by smartphone users, developers, creative directors, and journalists in Moscow.
The event featured presentations by Daniel Sieberg, the bestselling author of “The Digital Diet,” and Tim Olsen, who is a leading international expert in the field of crowdsourcing and Associate Professor at the WP Carey School of Business at Arizona State University.
“My message to everyone is to go ahead and love your technology, but not unconditionally,” Sieberg said. “Innovations like YotaPhone can help you be more mindful in the use of your devices and to find a balance with your technology.”
“Collaborative technology has enabled the power of the crowd to help develop new products, ideas and solutions,” said Olsen. He noted that more and more companies, like Yota Devices, are employing crowdsourcing for the development of consumer products and devices.
We often fantasize about raising our kids in a simpler, screen-free world. Daniel Sieberg, Google exec and author of The Digital Diet, is more realistic: He simply advocates a thoughtful and measured use of digital devices. We chatted with the father of two about finding a balance between i-addiction and going cold turkey on technology.
What made you realize you needed to change your relationship to digital technology?
It was during the holidays in 2009, when I was visiting family and friends back home in Canada. Despite feeling like the most connected person on the planet, I had somehow lost touch with what was happening in the lives of people I cared about. I had become a terrific broadcaster and a terrible communicator. That, plus my wife repeatedly referring to me as “glowworm,” since my face was always illuminated by some kind of screen while lying in bed — something that does not lend itself to intimacy. Ahem.
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When did I become the kind of person online who annoys the hell out of me?
You know their behavior — self-centered, overly promotional and, yes, devoutly narcissistic. There, I said it. It’s like my computer monitor had become the mirror from Snow White and I wanted to be the fairest one of all. I’m not sure I can pinpoint exactly when it all started but I can tell you when I started to change it — New Year’s Day, 2010. Kind of a resolution. That’s the day I quit social networking sites cold turkey for at least a year and maybe for good. No Facebook, no Twitter, no MySpace. No, really. I’m ready to leave the “me” decade behind. (My wife asked me to throw in video games for good measure but that seemed a bit excessive.) I had become a satellite streaming read-only data back to Earth. It was time for a reboot.
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