During every Presidential election cycle there is a reference to the importance of an emerging technology. Whether it was radio in 1925, television in 1960 or the internet in 1996 or 2000. And today it’s no different thanks to things like social media and mobile devices. But what are some of the emerging trends helping to galvanize voters through technologies like virtual reality, hyper-targeted ads and search data? These are some of the ways that the media, political parties and others are experimenting to elevate voter engagement and interest. Read More
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