Erin Meyer
INSEAD's Expert in Cross-Cultural Management
Erin Meyer is a professor at INSEAD, one of the leading international business schools. Her work focuses on how the world's most successful managers navigate the complexities of cultural differences in a global environment.
"A leading expert on the globalisation of the workforce"
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Erin has developed the Culture Map through her study of communication patterns and business systems of different parts of the world. It is a framework which allows international executives to pinpoint their leadership preferences and compare their methods to the management styles of other cultures. Her methods have impacted the success of Executives to work more effectively across these differences. More recently Erin conducted an in-depth study with Reed Hastings, Co-Founder and CEO of Netflix, investigating the underlying principles necessary for building a corporate culture that is inventive, fast, and flexible. The results of that research were published in their new book "No Rules Rules".
WHAT she OFFERS YOU
Erin supports companies to develop organisational cultures that breed both flexibility and innovation and proposes cohesive strategies to improve the effectiveness of projects that bridge multiple cultures.
